FDA Finds Fault With Diet Coke Plus’s “Misbranded” Label & Nutrition Claims
It’s a given that diet soda isn’t a healthy drink.
But the Food and Drug Administration (FDA) has finally woken up.
The governmental agency — which allows nutrient-lacking, potentially harmful diet drinks on the market in the first place — is now berating Coca-Cola’s new Diet Coke Plus because it’s “misbranded.”
The governmental agency, which posted a warning letter on its website, finds fault with the soda company’s use of the word “Plus” as part of its name and label. What’s more, Diet Coke Plus doesn’t meet the FDA’s criteria to make a nutrient content claim.
I generally don’t applaud FDA actions — after all, I’m not a fan of nutrient-lacking diet drinks containing aspartame, Splenda, etc. — but this time I’m behind the FDA for berating Diet Coke Plus for being marketed as “a good source of vitamins B3, B6, and B12 and the minerals zinc and magnesium.”